Sunday, May 15, 2022

Top 10 Web Design Trends that will Dominate in 2022

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Web_Design_Trends

Designing a website is equally important as developing it, as the interface is the first thing every user sees while navigating through it. 


And to retain that visitor to your business website, you have to draw its attention and quickly convey your brand's word. 


With the rapidly evolving time, competition between enterprises is increasing, and for optimizing the user engagement, conversion and satisfaction, providing a flawless experience is necessary. 


And to achieve all these milestones, you have to follow the web design trends to have an impact for the first time only whenever a visitor comes across your website. 


So, let's further understand all the website design trends in 2022, which will dominate the market. 


Exploring the Website Design Trends 2022


#1. Conversational Designs

If you want to provide a seamless experience to your users and reduce the workload of your support team, then conversational designs are best for your website. 


These designs attract the customers through creative headlines, sub-texts, and high-end graphic images, depicting the brand's message. 


In addition, it analyzes customer behavior through machine learning algorithms, which leads to personalizing the user navigation and retaining the customer. You can commonly see conversational designs across eCommerce platforms


Banners, such as Sale, 50% off, and new launch advertisements are some common examples. 


#2. 3D Components

Nowadays, whenever a new user visits your website or accesses your web app, it analyzes it within 3 to 5 seconds. 


And, if it looks attractive, only a user goes through it and views your services. 


By implementing 3D elements on your website, you can effortlessly highlight your core services and products. In addition, it will also attract the customer, enhancing the engagement rate. 


As a result, you can effortlessly display every angle of the product, and your customer will become capable of ordering the right thing. Also, it will reduce the product return rate, saving additional expenses. 


#3. Switch between Light and Dark Mode

The trend of the dark mode has been quite popular in recent years. 


Many companies offer their users to switch between light and dark UI according to their convenience. 


You can highly benefit your revenue and productivity by providing the leverage to users to change the website theme whenever they want. It will excite them, and they will feel like owning some feature. 


Due to this, customers will spend more time on your web app, and there will be a high probability of converting them into potential customers. 


#4. Micro Element Animation

In 2022, the competition between companies is rapidly rising. 


And to be at the top, you have to acquire more customers, and configuring micro animations on your web applications can help you. 


It will help you draw users' attention and provide them with a seamless experience through hover feedback. 


In contrast with a simple application, a web app with micro animations is always better. 


If you hover over an image in a simple application, it will not provide you with any information. However, in-app with micro animation, you can add text with an image, which will display when the user hovers over it. 


#5. Motion Animation UIs

The implementation of Motion user interfaces has seen a rise, and in 2022, various large-scale enterprises are opting for it. 


You can implement responsive animations using HTML, CSS, and JavaScript languages with the motion interfaces. It will also save your project budget, as you don’t have to hire additional graphic designers. 


Moreover, by integrating it with conversational designing, you can unlock the maximum potential to attract a customer’s attention, increasing your user base and market capital. 


#6. Voice-enabled Interface

Offering voice control features on your website can help you provide a smooth and seamless experience to all your stakeholders. 


It will help them to interact with the website through voice commands. 


You can easily enable this mechanism by embedding Google Assistant and Alexa to analyze the customer’s voice and decrypt the instruction. 


voice search
    Image credit 


According to Backlinko, 60% of the users prefer using Voice-enabled features rather than traditional mechanisms.  


#7. Videos

Manny marketers consider displaying videos as a perfect way to depict the brand's message and product description. 


It aids your customers in learning more about your services and efficiently understanding the core features. 


To design an eCommerce store, many industry experts prefer displaying short videos showcasing the usage and dimensions of the products. As a result, the customers will have the surety of product characteristics, making the bond stronger between your organization and the users.


Besides this, embedding videos on your web pages and blogs helps to increase the authenticity and ranking across search engines. 


#8. Big and Bold Typography

Using different and big fonts on the website increases the chances of navigating the customer to the website you want. 


Most professionals consider it the best way of communicating any message. 


In 2022, no one wants to read small and lengthy texts. However, if you want your first impressions to be vigorous, using bold and big text with little words can help you. 


Moreover, it will lead your company to create brand awareness, influence customers, and optimize the user experience. 


#9 Memphis-based Designing

Memphis designs were not so popular until 2020. 


However, from the first quarter of 2021, many firms are appraising its combination of vibrant colors, objects, and 3D elements. 


Primarily, marketing, film production, advertising, and multimedia companies use such designs to provide a personal touch to the application, showcasing their charismatic portfolio. 


It doesn’t use a single color theme, as an essential requirement to create a Memphis interface is to utilize multiple colors and combine them to approach the user's creativity. 


In 2022, it will dominate the market and ensure you enhance the customer base. 


#10. Adding Illustrations

Adding illustrations on your landing pages will going extensively boost productivity. 


Web designing using illustrations will promise a user-satisfaction rate, as it will reliably transmit your message to the end-user. Also, it refines the aesthetics, adds rumors, and creates a personal connection with customers, leading them to navigate the entire website. 


In 2022, conveying to a customer through storytelling is considered highly beneficial, and you can avail all that advantages by displaying illustrations. 


Why you should follow web design trends

A stunning, attractive, and sleek interface is the fundamental pillar for increasing your potential customers. 


And, to move forward from your competitors, you always have to align with the latest technology trends. 


By abiding the web design trends 2022, you can assure a high return on investment. Your website will attract more visitors, engaging them for more significant time and accelerating conversion rates. 


Aligning with the latest and dominating web design trends will always benefit your organization from a professional perspective. 


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